http://www.inst.org/copy/become.htm
Want to earn money? Do you like writing? Become a copywriter? This video shows you how to get started. It's simple, and you can work from home. It's easy to write copy once you've learned how.
Duration : 2 min 14 sec
Copywriting expert John Carlton shows how to determine your target market for your products or services. This is the fourth point of his Simple Writing System. To learn more go to www.SimpleWritingSystem.com.
Duration : 2 min 11 sec
Copywriting expert John Carlton discusses the qualities of a poorly written advertisement. For more insights, visit John's blog at: www.John-Carlton.com To learn more about marketing, copywriting, and salesmanship, visit www.MarketingRebel.com
Duration : 1 min 34 sec
Copywriting expert John Carlton defines a perfect headline. For more insights, visit John's blog at: www.John-Carlton.com To learn more about marketing, copywriting, and salesmanship, visit www.MarketingRebel.com
Duration : 2 min 0 sec
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BOB BLY is an independent copywriter and consultant with more than 20 years of experience in business-to-business, high-tech, industrial, and direct marketing.
Bob has written copy for over 100 clients including Network Solutions, ITT Fluid Technology, Medical Economics, Intuit, Business & Legal Reports, and Brooklyn Union Gas.
His awards include a Gold Echo from the Direct Marketing Association, an IMMY from the Information Industry Association, two Southstar Awards, an American Corporate Identity Award of Excellence, and the Standard of Excellence award from the Web Marketing Association.
Bob is the author of more than 60 books including "The Complete Idiot's Guide To Direct Marketing" (Alpha Books) and "The Copywriter's Handbook" (Henry Holt & Co.).
Duration : 9 min 48 sec
Copywriting expert John Carlton explains how your presentation or your products or services needs to grab the attention of your prospect. This is point 7 of his Simple Writing System. To learn more go to www.SimpleWritingSystem.com.
Duration : 2 min 29 sec
Copywriting expert John Carlton explains the difference between a product's features and benefits, and why you need to know the difference. For more insights, visit John's blog at: www.John-Carlton.com To learn more about marketing, copywriting, and salesmanship, visit www.MarketingRebel.com
Duration : 1 min 52 sec
Copywriting expert John Carlton defines "selling from your heels" and why you should avoid this technique. For more insights, visit John's blog at: www.John-Carlton.com To learn more about marketing, copywriting, and salesmanship, visit www.MarketingRebel.com
Duration : 3 min 1 sec
Copywriting expert John Carlton explains how testimonials work in the presentation of your product or service. This is point 5 of John's Simple Writing System. To learn more go to www.SimpleWritingSystem.com.
Duration : 1 min 29 sec
Copywriting expert John Carlton shows how to engage your audience. For more insights, visit John's blog at: www.John-Carlton.com To learn more about marketing, copywriting, and salesmanship, visit www.MarketingRebel.com
Duration : 1 min 40 sec
